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My mission is to help you with yours. Tap into my 20+ years of nonprofit experience to help with your fundraising copywriting, audience segmentation, social media engagement, direct response budgeting and strategies, and more.

Jenny has been involved in our organization for many years, bringing her annual giving expertise to our organization when we were just starting to grow. Now that we’ve opened our doors, we rely on Jenny’s storytelling to convey the mission of Crescent Cove to our supporters. She writes patient stories which we use in our materials and website. Her passion and love for our mission comes through every piece, which conveys the emotional impact of our work.

We love Jenny Floria and highly recommend her for her personal and professional passion and talent.

—Katie Lindenfelser, Founder and Executive Director, Crescent Cove

Fundraising Storytelling

We contracted with Jenny to assist with our annual banquet, which was in its third year. We learned so much from Jenny about how events are a part of the overall fundraising goals, and that much of its success is having the right people in the room. She created and wrote sponsorship packages for us and we were successfully able to secure our first-ever major sponsor! We will be using the knowledge we gained from Jenny in future years.

—Lynn Lewis, executive/regional director, Bethany Christian Services

Fundraising Strategy: Events

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Data Drives Strategy: Rainmaker Podcast

I was thrilled to sit down with my friend Andrew Olsen to talk about data-driven strategy for “The Rainmaker Fundraising Podcast,” which was published today. We recorded this in February, and then the pandemic happened, and honestly, data didn’t really seem important in the midst of everything that nonprofits were facing. Yet those organizations that … Continue reading Data Drives Strategy: Rainmaker Podcast

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